2012’s worst online marketing blunders
You’d think that marketers would learn from last year’s online blunders, because through the magic of the Internet, they get punished so instantly and massively. But no. 2012 had more than its share of egregious online marketing blunders, too. While some resulted from unintended consequences, others provoked consequences...
Read MoreMarketers still don’t get it: more QR code blunders
Back in October of last year and January of this year, we reported on the main reason QR codes don’t work the way marketers intended. And that’s that marketers display them in ways that make them physically impossible to scan. You’d think that the industry might have...
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