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Day: September 2, 2013

September 2, 2013 by bgoldman

National brands are tweeting to themselves

The purpose of advertising is to communicate with your potential or actual customers, but national brands are taking to Twitter to talk to themselves – or, as an August 30 Advertising Age report put it more grammatically, “they’re also increasingly talking to each other.” Some of this tweeting is not only incestuous, but also inane,…

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